XJet announces key appointments as it looks to post-pandemic future

July 7, 2021

XJet Ltd., Rehovot, Israel, has announced two key appointments to support the company in its return ‘back to normality’ following the COVID-19 pandemic. Avi Cohen joins as Executive Chairman of the Board and Aviv Boim as Chief Financial Officer, with the company forecasting a year of growth following a year devoted to R&D during the pandemic.

Hanan Gothait, CEO and Founder of XJet, stated, “Cohen brings a wealth of C-level and board member experience and will be instrumental in XJet scaling up the business. His strategic input will provide insight for the company’s growth.”

“We have capitalised on the time during the pandemic to work hard in our labs on R&D, and to improve and fine-tune our systems,” he continued. “Now, we are ready to roll out and grow the entire ceramic and metal AM markets. Avi’s experience and leadership skills will help us drive that forward.”

Cohen currently sits on several boards, including the boards of Nova Measuring Instruments Ltd and autonomous AI developer Cortica. He has held various roles within the semiconductor market, including as an executive at KLA, and has served as CEO of RR Media (now part of SES, Euronext: SESG).

With a background in banking, incoming CFO Aviv Boim brings many years of experience in the telecommunications, network security and healthcare industries via his executive and financial positions at Tikcro, Imperva and Orckit Communications. According to Gothait, “Aviv’s experience, which goes beyond finance and the role of a Chief Financial Officer, is valuable and will help propel the growth of XJet and streamline its business processes.”

In addition to these appointments, XJet is also expanding its business development team, with Gal Raz appointed to Business Development Director. Raz’ knowledge and experience in the Additive Manufacturing industry go back over two decades, having managed several AM service bureaux. XJet has also appointed a number of global industry experts in channel management to expand its reach into new countries and regions in Europe and Asia-Pacific, already having connected with dozens of potential partners.

“XJet continues to attract some of the best talent in the industry, and I look forward to working with the team and seeing the results as XJet continues its growth in ceramic and metal Additive Manufacturing,” concluded Gothait.


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