TaylorMade Golf Company, Carlsbad, California, USA, has released a new range of golfing irons containing metal injection moulded tungsten weights.
The clubs in the range, titled TaylorMade M CGB, are ‘game-improvement’ clubs – golf clubs designed to improve the performance of less proficient golfers by offering advantages such as improved swing, weighting and launch (the speed and angle at which the ball travels when hit).
Each iron in the new M CGB range reportedly features four milled MIM tungsten weights. Seated in individual weight ports at the base of the iron, these weights move the centre of gravity lower and further back than in a typical club. This reportedly makes it easier for golfers to swing the club with accuracy and achieve higher launching shots.
In addition, the incorporation of MIM tungsten weights increases the MOI (moment of inertia) in each M CGB club. A low MOI means that, when a golfer hits a ball ‘off-centre’, the head of the golf club rotates away from the target, making it very difficult to control ball direction and speed. A club with a high MOI is more resistant to rotation off-target, allowing for greater directional control and higher ball speed even on off-centre strikes.
Tomo Bystedt, Senior Director of Iron Product Creation at TaylorMade, stated, “The CGB name is iconic and represents some of the longest and most forgiving irons ever created at TaylorMade. The concept has now been recreated with all our latest technology to bring never-before-seen performance to golfers of all skill levels.”
TaylorMade Golf Company sells golfing equipment, footwear, apparel and accessories under the TaylorMade, Adidas Golf, Adams and Ashworth brands. In 2014, the company posted sales of €913 million.